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Approximately 100 companies per year are anticipated to start their online dating service over the upcoming 4 decades.In order to survive the fierce competition, the online dating businesses need to try new marketing strategies and focus on those that aim at niche markets to boast greater rates of membership development.On average, they spent more than 1 hour per day using them.According to the Census Bureau, in 1970, 28% of American adults were unmarried. The number of married folks visiting online dating websites were not included, however.By demographics, the adult segment held the major share of 70% and is anticipated to grow at the highest CAGR of 4.9% throughout the period 2018-2025.

Simultaneously, the matchmaking segment is expected to grow at the highest CAGR of 4.9% from 2018-2025.Baby Boomers ranging from 50 to 64 years old add to the competition in the industry to an extraordinary extent and this is the main reason that their Internet use is growing.Also, they were found to be single more now than in the past.These days, it counts for .1 billion in gross sales.Analyses show the market will continue to expand over the years to come.

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